Ed is a Branding & Positioning Expert, Founder of the community for creative, ambitious, and accomplished female entrepreneurs, artists, and models. He has a proven track record in delivering six digits of sales revenues and developing different businesses in Croatia and Japan.
During the time he was a student at the University of Zagreb, he was a President of the Rowing Club and rowing coach for women’s crew when he realized amazing passion that women have for competition and achievement.
In his first startup in Croatia, he developed a program and software that improves the quality of service in the hotel and financial industry. In 2008 he became Area Sales Manager for one of the biggest retail and distribution companies in SE Europe. That’s also when he met his wife, a Japanese professional pianist. They moved to Japan in 2014., where he obtained his MBA in Entrepreneurial Leadership at Globis University in Tokyo.
After MBA he was in a Tokyo based Tech Startup where he helped with branding and inbound marketing strategy to launch a new mobile application. In September 2016 he joined Custom Media KK, an award-winning bilingual, digital integrated marketing, content creation, and strategic communications agency in Tokyo.
In November 2017, he launched the Personal Branding Program an online community for female entrepreneurs, that ensure interviews, podcast shows, online programs, digital summits, business mentoring, and behavioral shifts for the members while having fun. Ed is on a mission to encourage female entrepreneurs to lead their lives, find their own way, and have a never-give-up spirit to reach their highest potential.
From October 2019 Ed is also Director for Japan at Superstar Art Foundation.